Title: The Global EV Battery Market: A Comprehensive Overview and Business Opportunities Under the Influence of IRA

【Expertise Summary】
Evelyn has more than 8 years working experience in market research and consulting services.
During her service in SMM, she has built strong industry knowledge on Lithium Battery Recycling Sector and related Carbon Footprint insight.
Evelyn has built strong consulting experience in both strategic planning and tactic landing, served many fortune 500, global leading players, top Chinese industry companies in market opportunity assessment, new project landing strategy, competitor benchmark, market entry strategy, and supply chain strategy.

【Main Experience】
•Market/product entry strategy –Target market potential and risk assessment through primary and secondary resources; Competitive insight and best practice analysis; Company internal resource assessment, etc.
•Business opportunities and new business growth path plans –Brand planning according to product positioning, formulate corresponding brand planning, including target market selection, SWOT analysis, determination of core communication information, selection of communication channels and media, marketing activity planning, sales target formulation, KPI assessment and review
•Product strategy –Current offering segmentation in line with its mid and long-term strategic direction; New product launch planning and sales forecast; Product cycle and ROI management
•2B & 2C Customer Study –Understanding upstream/downstream consumer preferences, usage & attitude through consumer segmentation, voice of customer, pain-point identification, etc.

• 06/19/2025   第12回バッテリーサミット講演者紹介：Project Blue　プリンシパルアナリスト　イン・ルー氏
• 06/19/2025   Project Blue Analyzes Risks and Strategies in the EV Battery Supply Chain
• 06/12/2025   第12回バッテリーサミット講演者紹介：EV Volumes 韓国・日本担当　キム・ビージェイ氏
• 05/26/2025   Global EV Market Reaches 4.43 Million Units in Q1 2025, BYD Maintains Lead, Geely Rises to Second
• 05/20/2025   Dainen Materials: At the Forefront of Battery Recycling for a Sustainable Future
• 05/08/2025   2024 Rare Earth Supply and Demand Overview: Strong Demand for Neodymium and Didymium in Magnet Applications
• 04/28/2025   September 25th (Thu) – 26th (Fri), 2025 12th Battery Summit in TOKYO
• 04/24/2025   GBRC 2025 SMM Battery Recycling & Circular Economy Conference to be Held in Ningbo This August
• 04/23/2025   Japan and the DR Congo Take a Step Forward in Economic Cooperation — Business Forum Held in Tokyo
• 02/28/2025   11th Battery Summit Report ②: Lyric, Nickel Indusrties, and CTCPM