Title: The Global EV Battery Market: A Comprehensive Overview and Business Opportunities Under the Influence of IRA

【Expertise Summary】
Evelyn has more than 8 years working experience in market research and consulting services.
During her service in SMM, she has built strong industry knowledge on Lithium Battery Recycling Sector and related Carbon Footprint insight.
Evelyn has built strong consulting experience in both strategic planning and tactic landing, served many fortune 500, global leading players, top Chinese industry companies in market opportunity assessment, new project landing strategy, competitor benchmark, market entry strategy, and supply chain strategy.

【Main Experience】
•Market/product entry strategy –Target market potential and risk assessment through primary and secondary resources; Competitive insight and best practice analysis; Company internal resource assessment, etc.
•Business opportunities and new business growth path plans –Brand planning according to product positioning, formulate corresponding brand planning, including target market selection, SWOT analysis, determination of core communication information, selection of communication channels and media, marketing activity planning, sales target formulation, KPI assessment and review
•Product strategy –Current offering segmentation in line with its mid and long-term strategic direction; New product launch planning and sales forecast; Product cycle and ROI management
•2B & 2C Customer Study –Understanding upstream/downstream consumer preferences, usage & attitude through consumer segmentation, voice of customer, pain-point identification, etc.

• 2025/05/01   ミライラボ、中古EVバッテリーの二次流通促進へあいおいニッセイ同和損保と提携
• 2025/05/01   (速報)2025年4月国内新車販売台数　前年同月比4か月プラスも2年前の同月より5か月連続下回る
• 2025/05/01   ニッケルブログ＃20　EU競争力指針-ニッケル産業からの意見
• 2025/05/01   米ウクライナ、資源協定を締結　復興基金を共同設立、米財務省が発表
• 2025/04/30   欧州からの風：2025 April「EU使用済自動車規則案：揉めるプラスチック再生材含有ターゲットの行方は？」
• 2025/04/30   【貿易統計/日本】 2025年3月の廃バッテリー輸出推移統計
• 2025/04/30   【貿易統計/日本】 2025年3月のニッケルくず輸出入統計
• 2025/04/28   【貿易統計/日本】 2025年3月の硫酸ニッケル輸出入統計
• 2025/04/28   9月25日(木)～26日(金)　第12回 Battery Summit in TOKYO
• 2025/04/28   (速報)日本国内自動車生産　2025年3月生産台数68万8千台　前年同月比1.5%増